Monday, 23 April 2018

LO2: Completed campaign material [✓]


This is the completed video for my client which will be uploaded to Small Machines Etsy store as a "meet the maker" video. I sent the different versions of the video back and forth between my client which allowed for him to say any changes that he wanted and give feedback on which parts he liked the best. When my client was happy with the final version of the video I exported it as an MP4 and then uploaded it onto youtube so that it was accessible. By putting it on youtube it means that it can be shared onto different social media platforms, even though the video is made for my clients easy store, but having it available to watch in other places means that it is more accessible for my target audience. Both the Small Machines logo and the links to different social media platforms as well as the easy store are shown animated at the end of the video. This means that no matter what social media channel it is watched on, there is information for other channels as well.


This is the feedback that I received on the final version of the promotional video. My client was very happy with the way that the first piece of campaign material turned out which he went on to say would be uploaded onto his Etsy Store in the near future.

This shows that the first piece of campaign material was a success and I am overall happy with the final result of the video.

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